We helped Australians buy their dream home sooner with Aussie Home Loans
Insight
Potential borrowers are hyper-engaged at key ‘life stage’ events such as Children’s & Baby Expos, Home Show and Wedding Expos; they are in information gathering mode and are quite willing to part with their details in lieu of entering a promotion!
Influence
We crafted a lead generation promotion that was activated at key events nationally. Promotional entries via on site tablets integrate straight into Aussies’ CRM system for immediate Aussie consultant follow-up.
Impact
The campaign, now in its second year, has significantly increased lead generation (in some cases up to +212%) and achieved a strong ROI.













