We introduced Australians to a cool new way to enjoy an old favourite
Insight
Australians already have their own rituals with Tim Tams… But not everyone knows that the best way to chill out with them is actually straight out of the fridge
Influence
Communication right through the path to purchase educating and exciting shoppers to the new flavours and pack innovation, enticing them to try Tim Tams a different way
Impact
Tim Tams are already Australia’s favourite biscuit… now we have a new way to enjoy them and exciting new flavours that excite existing fans and entice new people to chill out with a Tim Tam
